TITLE
Simple Solutions Advertising Campaign
ROLE
Graphic Design
Logo Design
User Interface
Animation
YEAR
2022
Sometimes "simple" can be life-changing. That's the insight behind this campaign, as well as the mission for Healthesystems, who for 20 years has helped simplify the complexities of workers' compensation healthcare for every stakeholder. The design approach and color palette underscore the message of simplicity while supporting the brand. The integrated campaign was developed to iterate out several distinct messages for various audiences, and was featured nationally in multiple digital trade publications and programmatic campaigns, print publications, sponsored and organic social media, and trade show executions.